Fashion bedding and sheets will offer accessible price points
Home Textiles Today Staff March 12, 2021
New York – Royal Heritage Home is introducing a top-of-bed collection under the Lillian August Home brand this month.
Under the licensing agreement, Royal Heritage will offer fashion comforters, quilts, sheets, and coordinating accessories. The collection is designed to retail at access price points in order to reach a wider consumer market.
“We are excited by offering the Lillian August aesthetic of appealing and beautiful bedding that has been previously offered to only high-end interior design markets to broader-based consumers,” states Michael Kaplan, president of Royal Heritage Home, fashion bedding division.
Royal Heritage also produces fashion bedding under the Halston Home, Isaac Mizrahi, Williamsburg and Jessica McClintock brands in addition to its private label and house brands.
There will be an offering of comforters and quilts on display in the company’s showroom at 45 West 36th St. during the New York Home Fashions Market, which begins March 22. Royal Heritage will be conducting virtual appointments.